Project: Creative reuse

The project was to develop the visual branding for an existing social problem and find solutions through processes like mind mapping and coming up with ways of spreading awareness through design.


To teach people several ways to reuse scraps and waste in a useful and creative manner. The company “Wise Craft” focuses on craft and creative reuse from waste or scraps to reduce the waste that is going to the landfill and aims to reduce recycling. I designed the concept brand and logo then developed a series of deliverables which are poster series, an event, services, and a mobile application.


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© 2018 by Feny chhatrala